Racing's Heritage: Winning Each On And Off The Track

出典: くみこみックス

The adage is possibly as old as stock-automobile racing itself: Win on Sunday, Sell on Monday. But, is that axiom as pertinent today as it was, say, in the 1960s?

Ford, which for the first time in nearly four decades, has introduced an all-new model and gone NASCAR racing with it at the identical time, is confident that the answer is yes, if not on Monday, then internet 240sx overfenders at least as soon as you happen to be seeking for a new car.

Fusion replaces Taurus as the Ford entry into NASCAR's Nextel Cup and Busch series, becoming the manufacturer's first all-new nameplate to debut simultaneously on the racetrack and in the showroom since Torino in 1968. Torino's debut 38 years earlier resulted in a driver's championship for NASCAR Hall-of-Famer David Pearson, and more than 2.6 million units sold for the duration of its eight-year (1968-75) run.

"The excellent interest in NASCAR racing will help us tie the Fusion name to the Ford brand, and it really is only appropriate that we race Ford's newest vehicle in America's flagship racing series," stated Marty Collins, Common Advertising Manager, Ford Division.

Racing has created excellent organization sense for Ford, dating back a lot more than a century, when firm founder Henry Ford raced to prove out his new item, and to gain favorable publicity for his efforts. His victory in his 1 and only race, in 1901, proved to be the turning point in attracting the investors who helped him start the Ford Motor Business in 1903.

"My wonderful-grandfather understood the value of racing, and what it could do for a firm," said Edsel B. Ford II, a member of the Ford board of directors and a extended-time supporter of Ford's racing programs. "He knew what racing could do, each in terms of technological innovation and advertising and marketing. I believe he'd be pleased that those are crucial reasons we nonetheless race these days."

The NASCAR Fusion replaces the venerable Taurus race automobile, which captured 4 NASCAR championships (three in Nextel Cup and a single in Busch) and 100 Nextel Cup points strut bar victories from 1998-2005. It concluded its storied run with a 1-two-3-4 finish at the season-ending Ford 400 at Homestead-Miami Speedway in November 2005, as Greg Biffle scored his series. "We genuinely wanted to send Taurus out with a single a 240z air dam lot more championship," noted Dan Davis, director, Ford Racing Technology. "But the time is appropriate to move on to Fusion."

The production Fusion aims to emulate Taurus' off-the-track success, as well: It was the greatest-selling car in America for 5 consecutive years (1992-96), and sold a lot more than 6.five million units among 1985-2005.

Present Ford Racing driver Dale Jarrett, who won a NASCAR championship with the Taurus in 1999 and also is a Ford dealer in North Carolina, is optimistic about the production Fusion.

"It is got a really good driving and handling package, plus the inside is quite roomy and the interior is nicely completed as nicely," stated Jarrett. "I consider this is just what we've been searching for to enhance sales."

Start Your Engines-Fusion, an all-new nameplate, debuts on the racetrack and in the showroom.