Ford to Exit the Minivan Industry?

出典: くみこみックス

All the auto blogs lately have been speculating on the direction that the Ford Motor Business is going to take in the wake offertory items of declining sales and stiff competition. We know that Ford has also a lot capacity finger rosary and we know that the organization will be closing some important plants and laying off an as yet to be determined quantity of staff. What hadnt been clear is which models would be cut from the line up. Now, it seems that Ford will exit the lucrative minivan market. Thats appropriate, Ford apparently will stick with developing cars, trucks, and SUVs, and leave the minivan industry to the other players.

Ever given that the Chrysler Corporation invented the minivan market back in the early 1980s with its line candlelight service candles of K-auto derived minivans the Dodge Caravan, Plymouth Voyager, and the Chrysler Town & Country Ford has been playing catch up. Indeed, a series of forgettable star named minivans had been served up by Ford and summarily rejected by customers: the Aerostar, Windstar, and the Freestar. Later, both Honda and Toyota brought out their own entries and Ford, along with Chevrolet located themselves trailing badly in an overcrowded segment. Indeed, many GM divisions sell minivans, as does Kia and Nissan, producing the market place particularly tight.

Must Ford choose to go ahead with plans to ditch the minivan marketplace, it wouldnt be a full retreat. For one particular, many customers favor the automakers common Ford Explorer SUV although its all wheel drive Freestyle wagon/crossover competes well too. Ultimately, one more car the Edge will soon make its debut and most likely pull a lot of minivan consumers more than. The Edge will be however an additional crossover automobile somewhat of a SUV/wagon hybrid and fill the need for buyers.

Yes, Ford seems ready to ditch the minivan market. No loss to customers and most likely a smart move for the beleaguered automaker.