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M (新しいページ: '15 Tips for Better Website design Through the years, the standards and expectations of a business' website have increased dramatically, and these days it's in an all time high...') |
M (新しいページ: '15 Tips for Better Website design Through the years, the standards and expectations of a business' website have increased dramatically, and these days it's in an all time high...') |
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15 Tips for Better Website design
Through the years, the standards and expectations of a business' website have increased dramatically, and these days it's in an all time high. You've only just a few seconds to capture a visitor's interest and also the web site design will have a crucial role; it'll either entice these to hang in there or send them packin'.
This is a little collection of website design best-practices...
No spelling or grammatical mistakes - This will go without saying, but a website with spelling or grammatical mistakes can lose credibility and look unprofessional. Thoroughly spell-check and proof read anything before putting it live on your site. Avoid long pages - Whilst some vertical scrolling is tolerable, do not build your pages excessively long. If you have a large amount of content, consider dissecting it over multiple pages.
Harsh, conflicting colours - One of the very hated steps you can take is put black text on a white background, or the other way around. There is such a harsh contrast here that some people get headaches from looking at it. You have to make it simpler around the eye for that user, so if you're using black/white, considering playing around with different shades of grey.
Make sure your links are visible - The consumer should be able to easily identity what is a link and what isn't. Links will commonly be considered a different colour from the standard text and therefore are often underlined.
Optimise your anchor text on links - When you're developing a link, avoid making the link something generic like 'click here'. For instance; instead of saying "For a professional business website, click here", I possibly could say "Such and the like company can create for you an expert business website".
Avoid intro pages - The greater steps a person needs to perform to gain access to your content, the greater discouraging it will likely be for them. Frequently websites with an 'intro' page, where all it's is the logo and an 'enter site' button. A pointless page measuring only real purpose is to result in the user continue to work harder... avoid this!
Keep your site simple - This means keeping your navigation user-friendly and simple to follow, and never cluttering your website. If you have a substantial amount of content, break it up into smaller, more manageable pieces. LESS IS MORE!
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Make sure your logo is clickable - Most users are in possession of burnt it into their heads that clicking the logo will return them to the homepage, so make certain your's does this also.
Include your contact details - There's nothing worse than a website that has no contact details. It should be simple for a user to obtain a hold of you when they need to so be sure you possess a contact page together with your details, along with other various direct links to that page throughout the website. Should you primarily want user's to phone you, consider placing your phone number towards the top of every page.
Avoid audio - Most user's hate going onto a website that automatically plays off a relevant video or some kind of audio. If you have embedded a relevant video and music track, make certain it's up to the consumer to initiate it having a play button and do not force it upon them.
Do not open new browser windows - It's seems logical when you direct links with other sites to open in a new browser window that the user won't leave your site, but there's grounds why browsers have a back button on them. Let the user control how links are opened... they'll go back when they wish to.
Grab their attention - Like I said at the start, you have only just a few seconds to seize a visitor's attention. So whatever you dress in your homepage, it should be compelling enough to make them want more. A terrific way to do that is by using a slideshow or promotional banner of some kind. Keep the text short and also to the purpose, and make sure there are links towards the areas online you would like traffic driven to.Also, be sure to keep the most significant information towards the top and 'above the fold', as with, make sure the visitor can easily see it without needing to scroll down. You would like it to smack them hard as soon as they hop on the web site.
Simple fonts significantly help - It's not hard to format your articles with some new fancy font, but could it be readable? There's no point in making the written text look prettier when the user can't see clearly... Businesses of various web fonts decide from nowadays which are simple and elegant, but still give your website that little bit of funk. A good website will probably only make use of a couple of - 3 different fonts; One to two for that headers and another for that text.
Font size - Whilst we're about fonts... ensure that the text is large enough so everybody can read it! Depending on the website, a smaller text might look better visually and fit in with the look better, however it will not be so easy for some people to see. I guess it depends in your audience... if it is the elderly, probably the text should be a little larger.
Avoid flash - Flash-based websites aren't so user-friendly and may cause major headaches for many users. The occasional flash-based banner is suitable, otherwise, avoid it such as the plague.
