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M (新しいページ: 'Our [http://www.seo-monster.co.uk/ affordable seo] services include, but are not limited to, the following. These are just a few basics. 1. Website review An in depth review o...') |
M (新しいページ: 'Our [http://www.seo-monster.co.uk/ affordable seo] services include, but are not limited to, the following. These are just a few basics. 1. Website review An in depth review o...') |
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Our affordable seo services include, but are not limited to, the following. These are just a few basics.
1. Website review An in depth review of your website, from an SEO perspective, including content strategy (embracing indexation checks, content organisation, keyword usage etc.), internal linking structure, meta data, navigation etc.
2. Review of any existing analytics data A review of any existing visitor and keyword data may provide some invaluable clues about rankings you did not know you had and keywords which may already be half way to generating valuable leads.
3. Keyword research Keywords are at the root of SEO and the keyword targets chosen form the direction of all subsequent work so it is really important to commit as much time as is required to get it right. We use online tools, analysis of your content, that of your competitors and plenty of nous, to compile an extensive keyword list which is then pruned down to a set of core keyword targets which are then proposed and agreed with you. They will be the most relevant, targeted, highest traffic potential keywords for which your site has a realistic chance of competing for a page 1 position, in the short, medium or long term.
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4. Competition analysis Competition here means competition not just in the usual sense but also, more specifically, the websites that are appearing on page 1 for your keywords. A review of those websites will reveal if they can be beaten for your target keywords and also how they can be beaten.
5. HTML meta tags Ensuring all required meta tags are present, compliant and optimised for search.
6. Organic SEO content strategy Optimisation of existing content or creation of new content for publication on your website or on third party websites to generate direct traffic and links to improve rankings.
7. Link building services A link from another site to your site acts like a vote for your site in Google’s eyes. The more links you have, the more authoritative your site becomes and the higher your site will rank – all other things being equal. However, all other things are far from equal. One link from the home page of a high authority, topically-related site might have more impact on your rankings than 1,000 low grade links. Enough of the wrong kind of links and you may even be worse off than if you had none. Setting targets based on numbers of links, as an isolated measure, is a flawed strategy. You can buy 1,000 links for £50 but it may provide no value and resources may be better applied to spending 2 or 3 days acquiring one high quality link. Quality and relevance is the name of the SEO link building game and this is where your organic SEO services provider can use their skill and ingenuity to provide the service that is in your best long term interest. There are plenty of risky get-rich-quick link schemes to tempt you but, remember, “if it looks too good to be true, it usually is”. We do not participate in link farms or link networks and do not use any directory submission software or automated social bookmarking software. Just perseverance and lots of hard work.
8. Traffic analysis Set up of Google Analytics to determine who, where, when and how your visitors found you and to yield some invaluable clues as to how to fine tune your organic SEO campaign and maximise conversions.
9. Rankings You need to know whether your SEO services are providing value for money and amongst the most important performance measurements are your keyword rankings. Having agreed the core keyword targets with you, we will provide a report at the outset of the rankings for those keywords and also share with you any other rankings we may have recorded in the course of our keyword research. We will provide updated ranking reports at least quarterly and usually monthly. affordable seo uk
10. Progress reports and reviews We will keep you informed by sending regular monthly email updates about various aspects of progress and will attend progress review meetings in person, if requested, on a quarterly basis. Meetings may be held more frequently if agreed by both parties.