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[http://www.whattosellontheinternet.com check it out] - Features won't ever sell your products. Does that surprise you? I imagine it surprises a lot of people. I only say that because a great deal of the sales copy  online is about features.

You might reason that you usually browse the options that come with something before buying. Buy do. So I. However it is not the feature you are buying. Let me prove that for you.

I will get in my macho mood as it were. (Please forgive me ladies.)

[http://www.whattosellontheinternet.com http://whattosellontheinternet.com] - Suppose I am searching for a new truck. I read the features and see one model has 20% more horsepower compared to other model.

This is the truck for me! I want that truck!

I purchase your truck and take it home. My macho friends view it and say, "How much horsepower does it have?" Obviously I had been hoping they would ask that question. Why? Because the numbers before the "hp" are of some value to me? No. This is due to of methods Personally i think when I brag.

[http://www.whattosellontheinternet.com what to sell on the internet] - I did not purchase the truck because of the feature (i.e. horsepower rating). I got myself it due to some profit the feature provides. I purchased it with the way it can make me feel.