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"Make Real Money On The Internet" by [http://www.fastcompany.com/user/stephen-pierce-international Stephen Pierce] is a straight forward, helpful and informative 133 page read for anyone who is interested in learning how to use the internet to earn an income. It's focus is to give you the bigger picture knowledge needed to establish an online business in any area of interest.

Stephen has written this book in a very conversational and easy to read manner, so that even if you have no experience in running a business, you'll still be able to follow along with the principles he outlines. Definitely NOT one of those business books full of technical and confusing jargon.

It's interesting to find out from his introduction that Stephen came from a background of being homeless at one point, with no formal education, and that he applied his seven critical steps to help him and his family build several multi-million dollar businesses today.

The book has plenty of useful 'how to' information tidbits and Stephen shares plenty of personal experiences to tie them together.

His micro-niche concept is a useful tip that can help you focus your market research or potential product creation efforts. He also shares with you key search terms you can use in search engines to uncover markets where a problem exists that you could create a product to solve and profit from.

[http://www.fastcompany.com/user/stephen-pierce-international Stephen Pierce Products] stresses that above anything else, the ability to generate traffic is absolutely critical to making real money on the internet. He provides suggestions on generating lots of free traffic through Myspace, Youtube and blogs. Some of the other traffic strategies he touches on are e-zine and banner advertising, the use of articles and affiliates to drive traffic.

The only negative thing I have to say about this book is that after reading certain sections, you wish Stephen could have gone into deeper detail on the various steps that he discusses.

Aside from that, "Make Real Money On The Internet" is an informative and concise read, outlining the proven system 
[http://www.fastcompany.com/user/stephen-pierce-international Stephen Pierce International] uses to make money from the internet in seven straight forward and easy to follow steps.